Magazine B - Tik Tok - Issue 87
Magazine B - Tik Tok - Issue 87
Magazine B - Tik Tok - Issue 87
Magazine B - Tik Tok - Issue 87
Magazine B - Tik Tok - Issue 87

Magazine B - Tik Tok - Issue 87

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TikTok is a global short-form mobile video platform launched by tech company ByteDance in 2017. Capitalizing on its algorithm that generates recommendations based on user interest rather than friend network, TikTok has rapidly risen as a smash hit entertainment platform. TikTok caters specifically to vertical videos less than one minute in length, and users can easily watch, make, or even recreate content with smart tools like Stitch and Duet. Above all, TikTok is credited for democratizing creativity through its “challenges,” amassing an enthusiastic following from Generation Z.

About the magazine

B is an ad-less publication that introduces one well-balanced brand unearthed from around the globe in each issue.

B dedicates each issue to the story of one specific brand, which is one of the well-balanced brands that JOH. discovers from around the world based on four standards: beauty, practicality, price, and philosophy. And each issue is packed with B’s unique insights and in-depth analysis.  


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