Magazine B - Bic - Issue 14
Magazine B - Bic - Issue 14
Magazine B - Bic - Issue 14
Magazine B - Bic - Issue 14
Magazine B - Bic - Issue 14
Magazine B - Bic - Issue 14
Magazine B - Bic - Issue 14
Magazine B - Bic - Issue 14
Magazine B - Bic - Issue 14
Magazine B - Bic - Issue 14
Magazine B - Bic - Issue 14

Magazine B - Bic - Issue 14

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The first disposable ballpoint pen in the market, BIC Cristal was introduced in 1950 by a French consumer product brand, BIC. Based on a coherent set of ethos to offer high-quality products paired with affordability, BIC has been securing its position in the market by focusing on disposable consumer products.

About the magazine

B is an ad-less publication that introduces one well-balanced brand unearthed from around the globe in each issue.

B dedicates each issue to the story of one specific brand, which is one of the well-balanced brands that JOH. discovers from around the world based on four standards: beauty, practicality, price, and philosophy. And each issue is packed with B’s unique insights and in-depth analysis.  


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