Magazine B : The Shop

Some might wonder why we chose to highlight brick-and-mortar shops amid our new normal. Since the onset of the pandemic, we’ve experienced firsthand the wonderful world of e-commerce. However, our restricted lifestyles have also helped us realize what kind of person we are, and subsequently, what gives us strength to keep going. For example, some people get energy from the ambience of a restaurant or its bustling environment more than the food. And some people enjoy the process of discovering new things in a brick-and-mortar shop more than the actual products. It doesn’t matter how great e-commerce services or algorithms get—these experiences will be forever nonpareil.